Objective
Establishing a strong, recognizable brand for an up-and-coming dessert business.
The goal was to develop a compelling brand identity and packaging that would set Chunk Bakehouse apart in a competitive market. This also included creating visually appealing digital content to engage potential customers on social media, ensuring a cohesive brand presence both offline and online.
Solution
A distinct, vibrant brand identity and packaging that resonated with local consumers.
I created a bold and memorable visual identity for the brand, which was reflected in its packaging design and digital assets. By maintaining consistent branding across social media platforms and print materials, we succeeded in creating a recognizable and inviting presence that attracted a loyal customer base.
